Your Content Just Became Inventory: Marketing After Cloudflare’s Crawler Tollbooth

On 1 July, Cloudflare used its second annual “Content Independence Day” to quietly redraw the terms of trade for everyone who publishes anything on the internet. From 15 September, the company’s default settings will block AI crawlers that mix search, training, and agent duties from any page that carries advertising. At the same time, its […]
The Zombie SaaS Economy: What Bending Spoons’ IPO Says About Software’s Second Act

On 1 July, a Milan-based company most software founders could not have named two years ago listed on the Nasdaq at $29 a share (€25.30 / R475), raised €1.47 billion (R27.5 billion), and closed its first day up roughly 40% at $40.50 (€35.32 / R664). At its peak, the market briefly valued Bending Spoons (owner […]
Your Email Is Not a Channel. It Is a System. And Most Businesses Are Treating It Like a Flyer.

By Blaque Software | Insights | 29 June 2026 Email gets pronounced dead roughly once every five years. Social killed it. Then WhatsApp did. Then TikTok. Then AI. And yet, as of 2026, email marketing returns between $36 and $42 for every $1 spent, outperforming paid search ($2), social advertising ($2.80), and display ads ($1.35). […]